Seniors Spend, Seniors Vote

January 7, 2024

by Stephen Stofka

This week’s letter examines the spending habits of seniors and the effect of that behavior on the broader economy. The growth of spending in this age group surpasses all others. Seniors spend money and they vote their interests.

In 2020, the Census Bureau estimated the population 65+ at 55.8 million, almost all of them collecting Social Security. One in six people in the U.S. is older than 65 but made up 26% of the 154.6 million voters in 2020, making them overrepresented voters, according to the Census Bureau. They vote to protect their programs, their priorities and preferences. In 2000, Social Security income represented 4% of the country’s total income. Today, it is 5%. Their assets, incomes and spending habits affect the entire population.

In 2000, seniors aged 65+ were just 3% of the labor force, according to the BLS. The 2008-9 recession dealt a blow to the retirement plans of many older folks who continued working past their retirement age. In 2020, when the pandemic rocked the economy, seniors comprised 6.8% of the labor force. Many seniors did not return to the labor force and today, almost four years after the pandemic began, their share of the labor force has remained the same, about 6.8%. Had their share of the labor force continued to grow, seniors in the labor force would total about 13.2 million. The latest data from the BLS indicates an actual level of 11.5 million, a shortage of 1.7 million. Adding in that shortage would raise the unemployment rate above 4.5% from the current level of 3.7%. The chart below shows the approximate shortage.

The Federal Reserve’s Survey of Consumer Finances shows that incomes taper off after middle-age (page 7). Senior workers were part of an age group that was particularly vulnerable to the Covid-19 virus. As many businesses shut down in March 2020, many seniors had few options except to file for Social Security to secure an alternative income source. Monthly payments to recipients rose sharply from $78.1 billion in February 2020, the month before pandemic restrictions, to $89.4 billion in February 2022, according to the Social Security Administration. Also, many seniors who had paid off their mortgages would have an “imputed” income generated by the investment in their house. Restaurants and gathering places reopened in the summer of 2020 then shut down again as Covid-19 cases surged. States reopened these venues on a gradual basis with staggered or outdoor seating only. As vaccines became available in the first quarter of 2021, seniors were the first to be eligible. Personal consumption expenditures jumped almost $1 trillion in March and April of that year and seniors led the spending surge.

Imagine feeling forced to retire and not being able to enjoy leisure activities like movies, golf, travel, museums or dining out. These activities were mostly shut down from March 2020 to the spring of 2021. The New York Fed conducts a triannual (3x a year) survey of household spending that reveals some interesting changes in spending habits in response to the pandemic. Those under age 40 had the highest rate of large purchases. People over age 60 increased their overall spending by the most – 9.1%. In the chart below, that senior age group is the dotted green line at the top. By the first quarter of 2023, seniors were still increasing their spending while the younger age groups had cut back. Notice that spending growth by seniors, the green dotted line in the graph below, were consistently the highest of all age groups.

According to an analysis by the Pension Rights Center, half of all senior households have income less than $50,000. That same household spending survey found that those with low incomes increased their spending by the largest percentage of the income groups. In the first quarter of 2022, households in this low income group increased their spending by almost 10%, as indicated by the red dashed line in the chart below.

In the first quarter of 2023, their spending came down along with all other income groups but then sprang up again during the spring of summer of this past year. This age and income group has contributed to the strength of consumer spending this past year.

This year promises to be one of the most contentious in our history. Elections are won by a coalition of groups and for the past decade, the voting coalitions are evenly matched. The voting rules in a democracy naturally allow some groups to command a dominant voice that is out of proportion to their numbers. One out of six Americans are seniors and one out of four voters are seniors. Their vote will advantage their own interests and priorities at the disadvantage of other groups. That’s democracy.

/////////////////

[20240107TreeBench

Photo by Aaron Burden on Unsplash

Keywords: consumer finances, spending, voting, income, household income

Keynes, Income, Spending

July 12, 2015

In the past few weeks, I have looked at savings and investment as forms of spending shifted in time.  Now let’s examine the idea of income.  We earn money, spend most of it, and hopefully save a little of it.

In the 1930s John Maynard Keynes proposed an income expenditure model to explain business cycles. (More here) Although Keynes’ model was mathematically simple by today’s standards, it showed an interlocking relationship between employment, interest rates and money.  Keynes popularized his ideas in lectures, debates and magazine articles.  Although he died shortly after World War 2, financial institutions and economic policies still bear his mark.  It was he who first proposed and then co-developed the framework for the International Monetary Fund (IMF) and World Bank.

One of Keynes many seminal insights was that one person’s income is another person’s spending.  If I decide to save $5 by not buying a latte at the neighborhood coffee shop, I am in effect putting my $5 in a savings account at my local bank.  But the coffee shop owner has $5 less in income.  $5 less in income is $5 less profit, keeping all else the same.  The owner of the coffee shop must go to the local bank and take $5 out of their savings account to make up for the lost income.  There is no net savings when a person decides to not spend money and we see the relationship between savings and profit; namely, savings = profit.

We are now ready to develop that insight of Keynes, that income = spending.  As we discussed in previous weeks, the amount that we don’t spend on current consumption is savings.  Savings = spending, either yesterday’s spending, i.e. an investment in someone’s debt, or tomorrow’s spending, i.e. an investment in someone’s future profits, or savings.  When we spend for tomorrow, we are effectively moving our savings into the future.  Likewise, when we spend for yesterday, we move our savings into the past to replace the savings that someone else did not have at the time they borrowed the money.

All of these categories – income, spending, saving, investment – are all forms of spending shifted in time.  Next week we’ll look at the GDP accounting identity and the government component of that equation.

*****************************

CWPI

The manufacturing sector stumbled during the harsh winter and strengthening dollar.  The service sectors fell somewhat but remained strong.  In June, the manufacturing sector regained strength, helping offset a slight slackening in the service economy.  The composite index remains strong in a several month growth trough.

Some are of the opinion that the stock market can be overvalued or undervalued.  In my opinion, liquid markets are usually fairly valued.  Expectations of buyers and sellers change, causing a recalculation of future growth and a change in valuations.  Comparing an index like the SP500 to a valuation model can help identify periods of investor optimism and pessimism.

I built a model based on a 930 average price of the SP500 in the 3rd quarter of 1997.  At the end of 2014, the 10 year total return of the SP500 was 7.67% (Source) which I used as a base growth rate modified by the change in growth shown by the CWPI index.  The CWPI measures a number of factors of economic growth but measures profits indirectly as a function of that economic growth.  Profit growth may outpace or lag behind economic growth and investors try to anticipate those varying growth rates when they value a company’s stock.

Until mid-2013, the SP500 lagged behind the model, indicating a degree of pessimism.  In 2013, the SP500 gained 30% and it is in that year that we see the crossover of investor sentiment from pessimism to optimism.  In the first six months of this year, the SP500 has changed little and we see the index drifting back toward the model, which was only 4% less than the closing price of the SP500 index at the end of June.

In hindsight, we can identify periods when investors were too exuberant and miscalculated future growth.  But we can only do so because in that future, profits and growth were not as hoped for.  That is the problem with futures.  We never know which one we are going to get.